In the competitive hospitality industry, attracting guests requires making a first impression that meets their ever-increasing expectations of facility appearance. Carpet—both in public areas and guest rooms—is a major factor in overall guest perception of your hotel.
But maintaining carpet appearance can be challenging. Traditional hot water extraction cleaning methods can be disruptive and costly to perform, and when over-used also carries the hidden cost of decreased carpet life and premature carpet replacement.
In order to achieve cost-effective, consistently cleaner carpets, it is important to develop a comprehensive carpet maintenance program which limits hot water extraction cleanings and increases the use of interim carpet cleaning using encapsulation technology.
Adopting a comprehensive carpet maintenance program with interim encapsulation has four key benefits:
Improved Carpet Appearance:
When a hotel implements interim encapsulation cleaning, one of the first things they notice is a surprising improvement in carpet appearance. Part of this improvement is because they are able to clean carpets more frequently which reduces the level of soil between cleanings. But the process of encapsulation cleaning is also crucial to improved carpet appearance.
Encapsulation carpet cleaning was innovated by the R.E. Whittaker Company, and involves encapsulating dirt in a clear polymer that is invisible to the naked eye, and then vacuuming the dried crystals away. Regularly removing embedded soils with encapsulation cleaning prevents the buildup of sticky residues that can attract more dirt and make your carpets look visibly soiled. In addition, Whittaker’s Smart Care® machines not only agitate the encapsulation cleaning agents deep into the carpet, they also lift and open the pile at the same time. This helps your carpets look their best all year-round.
Encapsulation cleaning also provides the opportunity for daily spot cleaning. For tough to remove spots and stains, Whittaker offers CRYSTAL® Chemistry Daily Spotting Solutions which are powerful and easy to use. From the all-around CRYSTAL SPOTTER® spotting agent to specific formulations like CRYSTAL® OIL & GREASE, these solutions tackle discoloration and odors from oil, grease, wax, rust, blood, and other difficult stains.
And once a stain is gone, it won’t come back! Encapsulation only uses a small amount of water during the application of the cleaning solution, and less water means no wicking or re-soiling. Wicking occurs after carpet stains are treated with cleaners and water; as the water evaporates, soils remaining at the bottom of the carpet fibers travel up to the visible surface of the carpet and make the stain reappear. Encapsulation avoids this problem by not oversaturating the carpet fibers, and trapping all the soil within the polymers that are then vacuumed away.
Minimal Disruption to Guests:
When performing encapsulation cleaning with the Smart Care® system, the carpet does not become soaked with water as it does with hot water extraction. The low moisture encapsulation cleaning method allows carpet to dry within about 20 minutes after the application of CRYSTAL® chemistry, meaning that facilities will experience less downtime and cleaning staff can work efficiently and quickly over large areas.
This also reduces the potential risks for mold growth in humid indoor spaces. Whittaker’s Smart Care® CRYSTAL DRY® Chemistry uses green formulations with no VOCs, so it is safe to clean sensitive facilities even when they are occupied.
Read the rest on hotel carpet cleaning maintenance here...